72 thinking « Lehigh Valley Website Design

Websites are no exception for the saying, ‘You Get What You Pay For.’ There are many ways of designing and developing websites. However, there are certain standards that come into play when designing and developing for the web, and anything outside of those standards are, unfortunately, a waste of money.

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Being a designer, it’s hard for me to look at billboards, advertisements, and almost everything of a design nature without creating some sort of opinion. Now the opinions can be good or bad, depending on the execution of what I’m looking at. I find it hard to flip through a magazine with tons of poorly designed ads and ignore the fact that the ads are poorly designed. ‘Design’ is so engrained in my life, that I look at everything with design in mind. It’s almost like imagining your life without your cell phone or car. Once you have the tools, they begin to make an impact on your life.

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We recently upgraded our digital SLR to the new Canon T2i which shoots full HD video. I cannot express how awesome this camera is. Not that our old Canon Rebel XT was bad or anything… but with the huge back screen, some modified functionality, and then the full HD video on top of that, it’s hard to not be impressed with this camera. Over Memorial Day weekend I took a trip with family to Knobel’s Amusement Park which is in Elysburg, PA. Knobel’s is a really old style amusement park where it almost feels like your stepping back in time. Regardless, I thought that this would be the perfect opportunity to take the new video functionality of the camera for a spin. After the break we have what we ended up with after mixing the video together and dropping an audio track on top. Other than that, we didn’t modify the colors or any of the video as we wanted this to be an accurate example as to what this camera can do.

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Every now and then it’s good to just sit down and watch some TV to give the brain a rest. This past year we’ve been resting with some really good (in our opinion) TV shows that are in their premiere seasons. So in the spirit of sharing, we wanted to share a couple of our new favorite shows on our blog. Cause hey, maybe you guys like them too… and maybe you hate them. If you do, tell us why!

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I like to think of myself as a well rounded movie viewer. I can enjoy a great movie where tons of money was spent, down to a super low budget indie film. I tend to keep up with the trailers on Apple’s website and I’ll note any film that I think looks good and the date when it comes out in theaters. This past summer I watched a trailer for The Boys are Back, a Miramax drama starring Clive Owen. I think that I can safely state that Clive Owen is one of my favorite actors. From his role in The Inside Man to Children of Men to Shoot ‘Em Up, I always find myself impressed by his performance and choice of movies. This movie looked like no exception.

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Incrediblend is a new project that we recently started that isn’t really a new idea, perse; however, it’s bringing an idea down to a local community. We love to look at the different web design galleries that are all over the world and we’ve been fortunate enough to be featured in a few (CSS Mania, Spyre Studios, NetTuts, and more…). So basically Incrediblend is a design gallery showcasing great websites designed by Lehigh Valley based design teams. Since we love to submit our sites to galleries all over the world we thought it might be a cool idea to showcase work from teams close to home. It’s a bit of an interesting thought because we’re kinda promoting our competition but the overall goal is to bring quality design to the Valley.

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I’m sure that most of us have realized that Pepsi has rebranded and a lot of people don’t like it and a lot of people do. Honestly, when I first saw it I really didn’t like it. I thought it was a silly version of the latest version of the Pepsi logo. Over the years that Pepsi has been in business they have rebranded multiple times. The same goes for their direct competitor Coca-Cola. But back to the topic at hand… I really didn’t like the new logo when I first saw it.

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I’ve thought about this a lot lately. Having your own business is awesome and a huge responsibility. There have been many design companies in my area of the world that have such a bad reputation because of how they treat their clients… while every networking book that I’ve read talks about how important relationships are. Interesting… and those companies seem to do well for a while then completely fall apart. From my personal observations I’ve noticed that those companies I’m talking about put themselves up at such a high level. In laymans terms, I mean that they exaggerate! Whether it’s exaggerating what can be delivered or exaggerating skills, it basically boils down to lying to the client! Which is not good. Obviously it’s not good to lie. We were all taught as kids that lying is bad. So I don’t understand why these companies which seemed to be doing well would risk everything with a client by lying.

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